Cablevision to offer Wi-Fi based mobile phone service

The Wall Street Journal is reporting that New York area cable provider Cablevision is preparing to launch a Wi-Fi based mobile carrier.   The project is reportedly titled "Freewheel" and will offer Cablevision customers unlimited wifi based voice, data, and text for $9.99/mo.  

Considering how abysmally terrible their Long Island public Wi-Fi is,  I can't possibly see how this wouldn't be anything but a horrendous idea.  Even on a good day I have a difficult time connecting to any of the available Optimum wifi hotspots throughout Iong Island at any kind of reasonable speed.  How they think they can build a wireless network on that infrastructure baffles me.   I'll pass.